For SaaS Companies

Form Backend for SaaS Products

Collect user feedback, bug reports, and feature requests in your SaaS product. API-first form backend with Slack notifications and webhook integrations.

The Problem

User feedback is scattered everywhere

Feature requests arrive via support tickets, Slack DMs, Twitter mentions, and email — never in one structured, searchable place where your product team can prioritize them.

Bug report forms need real-time routing

When users report bugs, the engineering team needs to see them immediately in Slack or their issue tracker — not buried in an email inbox someone checks twice a day.

Building in-app forms distracts from the product

Your engineering team shouldn't spend sprint cycles building form submission infrastructure when they could be shipping the features your users are actually requesting.

Scaling form infrastructure is a hidden cost

As your user base grows, self-hosted form handlers need database scaling, email queue management, and spam protection upgrades — all undifferentiated heavy lifting.

How FormsList Helps

Embed forms inside your SaaS app

Use the JavaScript SDK or simple HTML forms to embed feedback and bug report forms directly in your product's UI. Submissions route to FormsList without touching your backend.

Route to Slack and issue trackers

Send every bug report to your #bugs Slack channel instantly. Use webhooks to create issues in Linear, Jira, or GitHub automatically.

AI-powered submission scoring

FormsList scores each submission for quality, helping you separate actionable feedback from noise and prioritize what matters most.

Scales with your SaaS

From 500 submissions on the free plan to 50,000 on Business, FormsList scales as your user base grows. Purchase additional credits for peak periods.

Key Features

JavaScript SDK for in-app forms

Real-time Slack notifications

Webhook forwarding to issue trackers

AI submission quality scoring

Submission analytics dashboard

Domain restrictions for security

Recommended Integrations

Slack

Never miss a form submission again. FormsList's Slack integration delivers every submission directly to your chosen Slack channel in real time. Whether it's a new lead, a support request, or a piece of feedback, your team sees it the moment it arrives — without leaving Slack. The integration formats each submission into a clean, readable Slack message with all form fields displayed as structured data. You can configure which channel receives notifications, customize the message format, and even filter which submissions trigger a Slack notification based on field values. Setting up the Slack integration takes under two minutes. Connect your Slack workspace from the FormsList dashboard, choose a channel, and you're live. No webhooks to configure manually, no code to write, and no Zapier subscription required.

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Webhooks

FormsList's webhook integration lets you forward form submissions to any HTTP endpoint in real time. Every time a form is submitted, FormsList sends a POST request with the submission data as a JSON payload to your webhook URL. This is the most flexible integration, enabling you to connect FormsList to any service, API, or custom backend. Webhooks are perfect for developers who want to process form data in their own systems — storing it in a custom database, triggering workflows, sending to a CRM, or connecting to services that FormsList doesn't have a native integration for. You can configure multiple webhook URLs per form, add custom headers for authentication, and set up retry logic for failed deliveries. FormsList logs all webhook attempts with status codes and response bodies for easy debugging.

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Zapier

FormsList's Zapier integration opens the door to thousands of app connections. When someone submits your form, Zapier can automatically create a lead in your CRM, add a row to Airtable, send an SMS, create a Trello card, trigger an email sequence — or any combination of 5,000+ supported apps. The integration works through Zapier's trigger system. FormsList appears as a trigger app in Zapier, and "New Form Submission" is the trigger event. From there, you build your Zap by adding action steps with any Zapier-supported app. No coding required. This is ideal for teams that already use Zapier for workflow automation. Instead of building custom integrations for every tool in your stack, connect FormsList to Zapier once and automate everything from a single visual workflow builder.

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Frequently Asked Questions

Ready to collect form submissions?

Set up your form backend in under a minute. No server required, no complex configuration — just a simple endpoint for your forms.